Case Studies
Case Study: Bringing Back the Fanny Pack
Feb 16
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue ReadingCase Study: This Event Needs More Cowbell
Feb 02
Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. ...
Continue ReadingCase Study: A Race to Remember
Jan 26
Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an in...
Continue ReadingA Lunch That Packs a Punch
Jan 19
Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...
Continue ReadingCase Study: Roll Up in Style
Jan 12
Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations aro...
Continue ReadingCase Study: Paw-se and Appreciate the Little Things
Dec 14, 2020
Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: When...
Continue ReadingCase Study: Adventure Awaits
Dec 07, 2020
An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...
Continue ReadingCase Study: Spec-Tacular Promotions
Nov 30, 2020
Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV even...
Continue ReadingCase Study: It's Raining Cats and Dogs
Nov 23, 2020
Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...
Continue ReadingCase Study: The Weather is Snow Joke
Nov 16, 2020
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. The...
Continue ReadingCase Study: Thank You for Spooning
Oct 25, 2020
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...
Continue ReadingCase Study: A Not-So-Silly Idea
Sep 26, 2020
An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-fi...
Continue ReadingCase Study: Happy to Hang Around
Sep 18, 2020
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...
Continue ReadingCase Study: Real Modern Recognition
Sep 11, 2020
Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s yea...
Continue ReadingCase Study: Calendar Puns are Week
Sep 04, 2020
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...
Continue ReadingCase Study: Save the Date, Save the Day
Aug 13, 2020
Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...
Continue ReadingCase Study: Do a Double Take
Aug 06, 2020
Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait Fold...
Continue ReadingCase Study: What Does Your Phone Stand For?
Jul 30, 2020
Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name in ...
Continue ReadingCase Study: Wave Hello to Promotions
Jun 24, 2020
Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient would...
Continue ReadingCase Study: It Takes a Village
Jun 02, 2020
Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more di...
Continue ReadingCase Study: Fewer Tricks and More Treats: Halloween Safety Lanyard
May 19, 2020
Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...
Continue ReadingCase Study: The Write Stuff
May 05, 2020
Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: Pens...
Continue ReadingCase Study: Let the Games Begin!
Mar 29, 2020
Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...
Continue ReadingCase Study: A Prom Ticket Keepsake
Mar 22, 2020
A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...
Continue ReadingCase Study: This Promotional Product is in the Bag
Feb 23, 2020
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...
Continue ReadingCase Study: Fresh Mesh Promotions
Feb 15, 2020
Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentati...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Dec 20, 2019
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A...
Continue ReadingCase Study: Health & Wellness Spas
Nov 21, 2019
Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage f...
Continue ReadingCase Study: Jot It Down
Oct 01, 2019
Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...
Continue ReadingCase Study: A Hole in One Promotion
Sep 10, 2019
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...
Continue ReadingCase Study: Guess the Flavor Lip Balm
Sep 03, 2019
Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...
Continue ReadingCase Study: Keeping Colds at Bay, One Spritz at a Time
Aug 19, 2019
Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...
Continue ReadingCase Study: Financial Industry
Aug 12, 2019
Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Jul 29, 2019
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...
Continue ReadingCase Study: Pull Up a Chair and Stay Awhile
Jul 22, 2019
Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...
Continue ReadingCase Study: Charity Fundraiser
Jul 08, 2019
The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...
Continue ReadingCase Study: Plastics Make it Possible
May 26, 2019
Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...
Continue ReadingCase Study: Lunchtime Loot
Apr 20, 2019
A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...
Continue ReadingCase Study: Look, Ma, No Hands!
Apr 13, 2019
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...
Continue ReadingCase Study: Improve Sales and Traffic
Apr 05, 2019
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...
Continue ReadingCase Study: The Big Picture
Mar 29, 2019
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...
Continue ReadingCase Study: Pillow Box
Jan 03, 2019
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...
Continue ReadingResort Incentive Yields Oceans of Opportunity
Dec 05, 2018
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...
Continue ReadingAttract New Customers
Nov 13, 2018
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...
Continue ReadingCase Study: It's in the Bag
Nov 06, 2018
Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...
Continue ReadingAppreciation Gift
Oct 02, 2018
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...
Continue ReadingCase Study: Recycle, Reuse, Read a Book!
Sep 24, 2018
Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...
Continue ReadingCase Study: Getting Bent out of Shape for More Business
Sep 03, 2018
Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...
Continue ReadingSuccess on Campus
Jul 08, 2018
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...
Continue ReadingCase Study: Fun in the Sun
Jun 24, 2018
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...
Continue ReadingCase Study: Raise Your Glass!
Jun 09, 2018
Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...
Continue ReadingBoost Branding
May 12, 2018
A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her services all year ro...
Continue ReadingIncrease Sales
Mar 09, 2018
With orange juice consumption down 13 percent in the past four years due to an ever-proliferating increase in beverage choices and consumers’ avoidance of orange juice’s high sugar content...
Continue ReadingCelebrate Milestones
Mar 09, 2018
A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...
Continue ReadingCase Study: A Flavorful Promotion
Jun 30, 2019
A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: Thi...
Continue ReadingCase Study: 3D is the Key
Jun 09, 2019
A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...
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